The marketing operating system that gives full-funnel clarity
Built for agencies and B2C brands ready to leave fragmented reporting and biased attribution behind. Powered by one source of truth and AI-driven budget optimization.
Marketing teams are running blind
Data chaos
With tracking blocked and cookies fading, your numbers don’t match anymore. Platforms overreport, dashboards disagree, and nothing feels reliable. Every decision becomes a guess instead of a confident choice.
Lack of clarity
Teams spend hours fixing dashboards and stitching spreadsheets. Attribution hacks and manual reporting steal focus from real work. Time goes to firefighting instead of strategy and growth.
Invisible impact
Impressions and multi-touch journeys are undervalued. Teams are expected to prove results without the data to back it up. Brand building feels risky, and channel diversification slows down.
I solve today’s problems with AI-powered
Clarity you can’t get anywhere else
All your marketing data comes together in one unified system, with every channel, and every touchpoint. Accurate, first-party tracking keeps your full funnel consistent and complete. One truth everyone trusts. No gaps. No conflicting dashboards.
See the real drivers behind your growth
Modeled, full-funnel attribution shows the real impact of every channel. See how each touchpoint contributes, even when there’s no click. Finally understand what actually drives conversions and revenue.
More impact, less effort
AI-powered optimization reduces manual work and improves performance. Get smart budget recommendations based on accurate attribution, not guesswork. You focus on strategy and innovation, and we will handle the routine.
Built for marketers who want clarity
First-party data
Billy Grace uses GDPR-compliant first-party tracking to capture every touchpoint. With enriched data and backend integrations, you get a complete and accurate view of your marketing performance, fully aligned with your backend systems.
Modeled attribution
Understand what really drives growth. Billy Grace connects clicks and views into our modeled attribution to give you a full-funnel, cross-channel view of performance. This gives you the clarity to invest with confidence, even for branding campaigns.
Centralized analytics
All your data in one platform. Connect every channel, campaign, and ad into one centralized view. Use the right data in one single platform, so everyone works with the same numbers and the same truth.
Automatic optimization
We continuously analyze performance and make budget shifts across channels and campaigns based on full-funnel impact, not last-click results. You set the boundaries, we handle the execution. That way, you reduce waste, improve results, and stay fully in control.
Calculate your potential
In just 1 minute, see how much you could win with Billy Grace. No guesswork. Our ROI calculator uses real scenarios from real clients.
Integrate your entire tech stack and gain full control
"BG helped us with more insight into the value of our online channel mix, automated tasks, and spent our budgets more efficiently."
"We saw an uplift in measurement of 10-15% and gained insights in the impact of top-funnel channels"
“With Billy Grace’s automated solutions, we’ve reduced costs and boosted our overall marketing efficiency by reducing CAC with 44%”
“With Billy Grace we finally get insights from data that exactly corresponds with the sales numbers of our clients.”
Used for every team member
C-level / Director Marketing
“In my 25 years in the international agency world, I’ve seen marketers increasingly struggle to leverage advertising data effectively. With AI tools like Billy Grace, they gain accurate insights, enhance optimization across channels, and develop innovative strategies. I believe Billy Grace is leading a new wave that significantly improves campaign outcomes in our evolving industry.”
Performance Marketeer
“It’s like having an extra team member dedicated to optimizing our ROI around the clock. Before, juggling 40 different campaigns felt chaotic. Now, it’s streamlined and automated. I’ve halved our costs per lead and saved countless hours. For any marketer looking to scale efficiently, Billy Grace is your buddy”
Marketing Manager
“Billy Grace has changed the way I manage online marketing. I have all my online marketing campaigns centralized and automated, which saves me countless of hours. It’s also made my reporting to the executives much smoother, with data that’s directly aligned with our financials. I couldn’t imagine going back to my old way of working.”
Agency
“Since adopting Billy Grace, we’ve seen a remarkable transformation in how we collaborate with our clients. The platform’s clear, data-driven insights have made it easier to align strategies and demonstrate value, fostering stronger partnerships. By empowering our clients with actionable intelligence, we’ve not only boosted their campaign performance but also elevated their overall marketing success. Billy Grace has truly redefined the way we work together.”
Book a demo to learn how I can help you
Book a 45-minute online meeting with one of my experts, and they’ll show you how I can improve your online marketing efforts.